The client operated casino and sports betting sites across 30+ markets, each requiring localized content in the native language. Their existing process was a bottleneck: content briefs created individually by SEO managers, writers assigned per market with no cross-collaboration, translation handled by separate agencies with 2-3 week turnaround, and new market launches taking 4-6 weeks minimum.
I built a comprehensive multilingual content automation system: automated topic research and brief generation across all 30+ markets, AI-powered content generation that multiplied writer output by 5x, an intelligent translation pipeline producing native-quality content in each target language, and topical authority mapping across all markets.
Within 10 weeks, monthly output increased from 80 to 500+ articles, content production time reduced by 85%, all 30+ languages now receive consistent high-quality content, and new market launches reduced from weeks to hours.